Meet your story-tellers

MICHAEL LADERMAN -- Co-Founder & Executive Director

Michael Laderman, with an extensive successful background in communications, marketing, advertising, and special events, has a 29-year diverse professional career that is highly uncommon to find in PR professionals. It is that in-depth experience that has led to increased visibility for each organization he has represented – including, but not limited to, Nova Southeastern University, Barry University, Clemson University, the Orlando Museum of Art, Onyx Magazine, PCE Media, and Onside Entertainment.​


The first eight (8) years of his professional career, though, were spent on the "other" side of the media fence, that being a reporter, columnist, and editor for one of the largest weekly newspapers in Florida—the Community News—as well as senior correspondent for the South Florida SportsNews. As a contributor to the Miami Herald, Sun-Sentinel, and now-defunct Sun-Tattler from 1987-95, he reported on all regular and post-season events for more than 25 high schools for South Florida’s top daily publications. Those positions, which led to winning nine (9) Florida Press Association awards, paved the way for ventures onto the radio and television airwaves throughout the state.

Six of Laderman's nine Florida Press Association awards are for writing, including:  The Sally Latham Memorial Awards [for Florida's top serious editorial column], Serious Editorial Column [first place, and second place], Editorial Column/First Amendment Defense [third place], and Sports Column [second place, and honorable mention/fourth place]​. He also took home a second place Sports Photography award, and two Newspaper/Self Promotion awards [first place, and third place].

KATHRYN DEEN -- Central Florida Correspondent

Kathryn Deen is an award-winning professional journalist with recognition from the Inland Press AssociationSociety of Professional JournalistsFlorida Society of News EditorsFlorida Press Club and Florida Magazine Association.

Previously, Kathryn thrived as managing editor of The Villages Magazine and The Villages Grandparents Magazine, as well as associate managing editor of news for The Villages Daily Sun. She also copy edited for The Seminole Tribune and reported for Orlando Business Journal.

She interviewed celebrities including Olympic gold medalist Ryan LochteAmerican Idol Scotty McCreery and Academy Award nominee Minnie Driver. Her special reports delved into longevity’s links with marriage and faithAmerica’s organ crisis, the fight for Alzheimer’s fundingemergency responders’ roadside risk and Florida’s dog track dilemma.


Kathryn graduated with honors from the University of Florida in Gainesville with a journalism degree and minors in business and leadership.

She also runs Stories Remembered, a business she founded to preserve personal stories in video, audio and booklet formats; launched Clermont Magazine, a monthly online lifestyle publication; is the social media manager of The Villages Florist Inc.; and freelance writes and edits for numerous media companies across North America.

She is married to Andy and they have two cats, Kit Kat and Pumpkin. Kathryn enjoys yoga, baking, photography and traveling.

HARVEY FIALKOV -- South Florida Correspondent

Harvey Fialkov is an award-winning feature writer based out of South Florida. Over the past 30 years, Harvey has written for the Hollywood Sun Tattler, Stuart News, Dolphin Digest and South Florida Sun Sentinel. He has also done several magazine cover stories for Sports Illustrated For Kids and Florida Tennis. He has covered several Super Bowls, World Series, NBA Finals, pro tennis, and the Stanley Cup finals. 

MICHAEL FREEMAN -- Central Florida Correspondent

Michael W. Freeman was born and raised in Fall River, Massachusetts.

A graduate of Hampshire College and George Washington University, Michael got his start in journalism in 1988 when he began working as a reporter at a small weekly newspaper in the quaint town of Ipswich, Massachusetts, called The Ipswich Chronicle.

He spent 11 years as a reporter for an urban daily in Fall River, The Herald News, while also contributing commentary for local radio talk shows and teaching journalism at Bristol Community College.

In 2002, Michael relocated to Orlando, and spent eight years as the editor of The Reporter, a weekly newspaper in Central Florida founded in 2003 by The New York Times. In this role, he created the first newspaper for Four Corners, one of the fastest growing areas of Central Florida. Located just south of Walt Disney World, Four Corners is a former stretch of citrus groves that, by 2000, had become populated by scores of newly built and expansive subdivisions. Michael provided the residents and businesses of this area with its first print publication.

In November 2008, Michael formed Freeline Productions as a vehicle to produce an original play he’d written, Hooked, which had its premiere at The Orlando International Fringe Theatre Festival in May 2009. The following year, Michael wrote and produced Copping a Craigie, a play that sold out four of its six performances at the Orlando Fringe Festival and attracted positive reviews. Michael continues to write original plays and remains active in local theater. He’s a member of the Playwrights Round Table in Orlando, and the Orlando Shakespeare Theater Guild, and remains a devoted and passionate lover of the arts and community theater.

In October 2010, Michael expanded Freeline Productions to include an online magazine,Freeline Media, which covers Central Florida with news articles, opinion pieces and reviews.

Michael is also the author of the “Freelining with Mike Freeman” columns, and writes reviews of local theater productions and area restaurants.

His work includes fiction as well. In 2013, Michael published the novel “Bloody Rabbit,” a dark and unnerving story of a middle-aged man struggling to cope in the aftermath of the brutal national recession. The novel is available on

Michael has also worked as an editor at The Orlando Sentinel, and the Sentinel’s sister company, Forum Publishing Group, which produces a series of weekly newspapers in South Florida. For two weeks in November 2013, Michael was the interim editor of The Jewish Journal, the nation’s largest Jewish weekly newspaper.

He is also employed by the Orlando Magic, one of just 30 teams in the NBA.

CARLIE MARTIN-VEGUE -- Communications & Marketing Coordinator

​Carlie Martin-Vegue is a Communications & Marketing Coordinator with 20 A-M COMMUNICATIONS and Share My Story. A recent Florida Gulf Coast University graduate, she received a Bachelor of Arts degree in Communication with a concentration in Public Relations.


During her time at FGCU, she interned with C2 Communications, a local public relations agency. Carlie's role at C2 Communications was to support the launch of a local non-profit, the League of Courageous Women. She honed skills of graphic design, website development, social media planning, event strategy, and community outreach while at C2 Communications.


Carlie has had extensive experience writing press releases, pitch letters, newsletters, developing email campaigns, and creating invites; as well as the logistics of research and event planning for clients. She is following her dream -- to be a part of the behind-the-scenes work that goes into large events and impactful campaigns.

BOB McKINLAY, MPS -- Senior Correspondent

Bob McKinlay is a specialist in grant writing, program development, and administrative aspects of health professional education and adult learning, including educational gerontology, geriatrics, and podiatric medicine. 


Bob earned his bachelor’s degree in sociology at Eastern Michigan University and master of professional studies in eldercare administration at Lynn University. He holds a Specialist Certificate in Aging from the Institute of Gerontology at the University of Michigan. 


From 1978 to 1992 he served as administrator of gerontology and geriatrics programs at Henry Ford Community College, Duke University, Lynn University, Florida International University, and the University of Miami.  Bob was responsible for grant writing activities to support these programs from the Administration on Aging, the Harcourt Sylvester Foundation, the U.S. Department of Health and Human Services, Office of Health Resources and Services Administration (HRSA), among others.  At the University of Miami, as Assistant Director of the Miami Area Geriatric Education Center, he conducted grant writing that resulted in $2.5 million in funding for geriatric training at UM and writing the education section for the Miami Veterans Administration Medical Center resulting in a $20 million grant award.


From 1992 to 2012, Bob served as the Director and then the Assistant Dean of program development at the Barry University School of Podiatric Medicine.  Bob was responsible for writing grants and fundraising to support student scholarships, the Yucatan Crippled Children’s Project, the Barry University Podiatric Primary Care Residency Program which generated over $3.5 million in grants from HHS, the Barry Physician Assistant Training Program that resulted in $2.5 million in HHS funding, the establishment of the Center for Community Health and Minority Medicine from $5.8 million in support from HHS, the Department of Energy, and Blue Cross and Blue Shield of Florida, and a $1.9 million congressionally-directed grant from the Department of Defense to conduct a research study for examining the application of Nitric Oxide to eradicate bacteria in the wounds of soldiers in the field.

At Rollins College from 2012 to 2017, Bob authored grants that brought in over $1 million to fund the Rollins Center for Lifelong Learning, CATCH Healthy Habits Program, Center for Health Innovation, Volunteers Organized in Community Engagement Project, and student scholarships. He also served as editor of the Holt Connections Magazine.  Over the years. Bob has edited the Florida Gerontologist, the MAGEC Forum, The Southern Gerontologist, Education for Aging News, MedExpress Magazine, and written many press stories which have appeared in the Detroit News, Miami Herald, Orlando Sentinel, Ft. Lauderdale Sun-Sentinel, and the Dearborn Press.

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Meet your design team


Jay Johnson is a Multimedia Designer for 20 A-M Communications, specializing in different mediums of graphic design and illustration. Over the course of his career in the industry, he has worked alongside nonprofit organizations to promote their message and be involved. He has also helped companies with their brand and rebranding, creating new logo designs, marketing packets, websites, and animation.

He is a five year veteran of the design industry, starting his career path immediately while attending college at Full Sail University with a Bachelor of Science degree in Digital Arts and Design, and a Masters of Science degree in Computer Science.

Jay is also a Veteran of the US Military, serving under the US  Navy for five years. He spent the first two years of his term on the USS Ronald Reagan, serving as a culinary specialist and security. He then served the remainder of his server under a squadron as a counter terrorist trainer and  weapons ordinance. This gave him the opportunity to work alongside US Marines and members of the US Navy Seals. He has garnered the honorary award of service while serving under his squadron, for his attention to detail, and his dedication to the military.

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